N2P3

Two questions are probably surfacing in your mind right now: Is this process really effective and if so, how can I begin planning my drip marketing campaign? It all sounds great, but where do I start?

To help you I've listed a plan of action to get you well on your way to developing a productive drip marketing campaign:

· Step 1: Develop your Plan (Plan something EVERY month)

· Step 2: Strategize the Execution of Your Plan (What and When)

· Step 3: Decide who your Target is.

· Step 4: Create consistency by developing your slogan or phrase. Then place it on every promotional and marketing piece.

What methods can you use for your drip marketing campaign? Here are a few that will get you started:

· Postcards

· Newsletters

· Email Newsletter (You'll have to be careful of spam filters)

· Promotional or Sales Brochures

Think of your drip marketing campaign as a way to nurture the garden of your current and potential clients. You campaign should keep them aware of your products and services. With this thought in mind your campaign will succeed.



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